PRIMED® Branding & Framework Annual License

The PRIMED® Annual License provides authorized use of the trademarked PRIMED® brand and methodology — Prospects Researched, Identified and Managed for Engaged Development® — a structured, data-driven approach to prospect development recognized by CASE International for best practices in Advancement Services.

Designed for institutions and prospect development teams seeking measurable performance gains with existing resources, the license delivers a comprehensive system that elevates prospect research and management from operational support to strategic influence.

License components include:

• PRIMED® branding for newsletters and presentations
• PRIMED® Newsletter Template and Framework
• Prospect Research Boot Camp Framework
• Research Rehab Framework
• Training Plan Framework
• Prospect Management Policy Framework
• Prospect Management Checklist

This is not a collection of templates. It is a cohesive intellectual property framework that integrates training, policy, performance alignment, and strategic branding to strengthen fundraising infrastructure and increase prospect engagement.